Apple has taken a bold leap forward, unveiling its first set of AI-powered enhancements across iPhone, iPad, and Mac with the latest iOS 18.1 update, rolled out on Monday. Known as Apple Intelligence, this feature suite brings Apple’s unique spin to artificial intelligence, prioritising privacy in a way that sets it apart from the competition. Apple teased these advancements at its WWDC 2024 event. Now, Apple fans can finally explore these upgrades, which are being implemented in a way that ensures user data remains protected, a hallmark of Apple’s approach.
Unlike its competitors, Google and Samsung, who have integrated AI more openly into their devices, Apple has emphasised the privacy-driven nature of Apple Intelligence. At WWDC in June, the company clarified that many of these features will operate entirely on-device, with more resource-heavy tasks channelled through a Private Cloud Compute powered by Apple’s silicon. Additionally, Apple assures that no personal data will be exposed or stored, with independent experts invited to inspect Apple’s privacy protocols on its hardware.
A list of all Apple devices that support the new AI features:
iPhone 16
iPhone 16 Plus
iPhone 16 Pro
iPhone 16 Pro Max
iPhone 15 Pro
iPhone 15 Pro Max
Here’s a closer look at what iOS 18.1 brings to the table:
Enhanced Writing Tools and a Smarter Mail App
The new update introduces an array of writing tools system-wide, allowing users to refine, rewrite, proofread, and summarise text across Apple’s native apps like Mail, Messages, and Pages. The Mail app, a staple for many, has received an AI-driven makeover to prioritise time-sensitive messages at the top of your inbox. An added bonus is email summaries that allow users to quickly scan through without opening each message. Plus, the Smart Reply feature now spans both Mail and Messages, delivering AI-generated quick replies by analysing message context.
Siri’s Long-Awaited Transformation
Siri is getting a glow-up. The voice assistant now lights up along the edges of the iPhone screen when activated, making it more engaging. But the updates aren’t just skin-deep; Siri’s language comprehension has seen significant improvements, allowing it to follow along even if you pause or change your mind mid-command. For those moments when speaking out loud isn’t convenient, users can now activate “Type to Siri” mode with a simple double-tap at the screen’s bottom, making Siri more versatile than ever.
Revamped Photos App with AI-Powered Search and Editing
With iOS 18, the Photos app has become a more intuitive space for users to browse memories. Leveraging Apple Intelligence, a new natural language search lets users find specific moments by typing prompts like “Maya skateboarding in a tie-dye shirt.” The update also introduces a long-awaited “Clean Up” tool that Android users have enjoyed for years. This AI-powered feature allows users to remove unwanted elements from photos, automatically detecting distractions while allowing users to manually circle or brush over areas they want to clean up.
AI-Driven Focus Modes for Streamlined Notifications
Keeping distractions at bay became easier with iOS 18.1’s “Reduce Interruptions” focus mode. This new setting utilises AI to filter notifications, allowing only essential alerts. Users can also set overrides for specific apps and contacts, mirroring how Focus Modes worked previously. A new “Intelligent Breakthrough and Silencing” toggle brings a touch of AI to existing Focus Modes, ensuring you can stay on task without missing out on important updates.
Call Recording and Transcription
The highly requested call recording feature has finally arrived. Debuted at WWDC 2024, this capability in iOS 18.1 allows users to record phone calls, but it doesn’t stop there. Apple has added call transcription and summarisation, allowing users to review recordings and access summaries within the Notes and Phone apps. It’s a significant addition for professionals and everyday users, offering a seamless way to keep track of important details discussed over the phone.
Each feature aligns with Apple’s core philosophy of blending advanced functionality with a strong commitment to user privacy. As AI continues to shape the smartphone experience, Apple’s approach to Apple Intelligence brings an innovative, privacy-first alternative that aligns perfectly with its ecosystem, delivering new functionalities without compromising security. With iOS 18.1, Apple fans can enjoy a more intelligent device experience that feels distinctly Apple, smart, sleek, and, most importantly, secure.
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