Who would’ve thought the generative Ai technology will make its way to LinkedIn? Microsoft certainly did as the professional networking platform is all set to expand its use of AI. Soon, users will be able to use AI on LinkedIn to swiftly write posts which can be shared in the form of updates within their network. LinkedIn’s Director of Product, Keren Baruch recently shared a LinkedIn post writing – “When it comes to posting on LinkedIn, we’ve heard that you generally know what you want to say, but going from a great idea to a full fledged post can be challenging and time consuming. So, we’re starting to test a way for members to use generative AI directly within the LinkedIn share box.”
LinkedIn’s AI bot
So, how exactly will this AI bot work? The new generative AI feature will help users easily write posts on the platform. Users will simply need to share at least a 30 words outline of what they want to say. The initial text in the 30 words outline should be the basic gist of the post. The AI chatbot will then use that input to create a first draft. Users can then review the draft and edit it before they post it online.
“Responsible AI is a foundational part of this process so we’ll be moving thoughtfully to test this experience before rolling it out to all our members,” Baruch added in her post.
It was only earlier this year when LinkedIn introduced an AI-powered tool to suggest different versions of an ad based on data provided by the campaign manager’s ‘introductory text’ box. As LinkedIn is owned by Microsoft which is also partnered up with OpenAI majorly, it is not surprising to see AI capabilities being introduced in LinkedIn. It will be interesting to see how AI is implemented in other major networking apps like Instagram or Twitter in the coming years.
