Ex: Tell us about a change you’ve seen in the digital blogging space since you started out your journey? How has this space evolved?
Gagan: I started in 2011, in comparison to that things have almost totally changed now. The biggest of then is the way content is being consumed.
Ex: Can you give us an insight into social media platforms that only an Influencer can know?
Gagan: Only an influencer knows how many of his/her followers are fake.
Ex: What would be your calling in a parallel universe? (Alternate career options)
Gagan: I think I would be teaching kids lessons of morality and life hacks.
Ex: If you were stranded on an island, what are the 3 gadgets you’d take along?
Gagan: I will take a vintage car, a complete tool kit, and a smartphone.
Ex: A technology you wished you’d invented?
Gagan: I feel so jealous when I see very smart and problem-solving innovations people did a century ago in the Automotive sector. I wish I could contribute to any of those innovations.
Ex: What’s been your favorite encounter with a fan so far? (DMs included!)
Gagan: I was driving in East UP during my Road Safety drive in Jan 2019. A kid with his younger brother and father waiting for me on the highway during the night with a big placard that read “Gagan Bhai Stop Please“. I, fortunately, saw that despite a lot of truck movement on the highway and stopped there. It was very overwhelming.
Ex: What does success mean to you?
Gagan: I don’t know. Maybe it is the state where people want to listen to whatever you are saying or they start following your footsteps. Or maybe it is the fact that you have won the trust of your viewers.
Ex: Do you think Influencer Marketing is a fad? Where do you see this space in years to come?
Gagan: Things keep changing, this current form of Influencer marketing will also change. But the fact that humans get influenced by others will keep this sector alive.
Ex: As the current pandemic has seriously impacted the automotive industry, what does the future hold for automobile bloggers?
Gagan: Not just automobiles but this pandemic has impacted almost everyone. And even to this date, we don’t know if there is any end of this. But the Automotive Industry will bounce back. Maybe the kind of content people like around Automobiles will see a shift but that is again something that we see every 5-6 years. Bloggers just need to adapt to the new situations and deliver their best, things will come on track sooner or later.
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