Best of IFA 2022 Tradeshow
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Best of IFA 2022 Tradeshow

Tech enthusiasts from around the world gathered in Berlin, Germany, for the IFA 2022 tradeshow. The consumer tech tradeshow was opened to the public on September 2, 2022, after a hiatus of two years since the start of the COVID-19 pandemic. While the fair was restricted to professionals in 2020, it was entirely called off last year. As a result, exciting new tech products have now been unveiled by tech giants like Samsung, Lenovo, Nokia, etc. The following is a comprehensive look at the new tech products introduced at IFA 2022:

Nokia                   

HMD Global announced four new Nokia-branded devices at IFA 2022. While two of the smartphones announced at the event are 5G Snapdragon devices, the other two consist of a budget-friendly tablet and a phone based on the Unisoc chipsets. The Nokia X30 5G and G60 5G are both based on the Snapdragon 695 SoC, and both the devices sport Android 12 out of the box, with the company promising 3 years of major updates. The affordable Nokia C31 is a 4G device packing a powerful 5,050mAh battery coupled with a 10W wired charging prowess. 

The budget-friendly Nokia T20 tablet also saw an upgrade with the announcement of the Nokia T21. The tablet houses a Unisoc T612 chipset along with an 8,200mAh battery. Besides this, Nokia has introduced a new subscription model called the ‘Nokia Circular’. The subscription model enables users to hold on to their respective Nokia devices for longer in return for eco-friendly rewards. The subscription model also offers accidental damage coverage, theft/loss coverage, and replacements for no additional charge.

Samsung

While Samsung launched its new mobile devices earlier this summer, the tech giant used IFA 2022 as an opportunity to showcase connectivity and sustainability through its electronic devices. Samsung aims to build an ecosystem that promotes product lifecycle and prioritizes sustainability from manufacturing to disposal. The company showcased a washing machine in collaboration with Patagonia, a global outdoor brand. The company claims that its newly introduced washing machine reduces the impact of microplastics. The most impressive showcase of Samsung at the IFA 2022 tradeshow was the Odyssey OLED G8 gaming monitor. The monitor has a slim thickness of 3.9mm and a 34-inch form factor.

Lenovo

Lenovo had one of the most impressive showcases at the IFA 2022, where the company introduced a bunch of new devices. The most innovative of the bunch was a pair of AR glasses called Glasses T1. The AR glasses can connect to any smartphone and give users a virtual display. Besides, Lenovo introduced the ThinkPad X1 Fold model jumping on the foldable tech trend. It sports a large 16-inch OLED display which can fold down to a small 12-inch laptop. The laptop also includes up to 12th Gen Intel Core U9 i7 and i5 processors, 32GB of LPDDR5 RAM, and 1TB of PCle Gen 4 SSD storage.

Other exciting tech

IFA 2022 gave tech giants an opportunity to showcase exciting tech products, one of which is the JBL Tour Pro 2 TWS earbuds. This device is claimed by the company to have the ‘world’s first smart charging case’. The case features a 1.45-inch LED touchscreen display which can be used to perform multiple functions like checking calls, notifications, and controlling the playback. LG, on the other hand, introduced the world’s first bendable OLED television. Sony also followed suit and announced the Xperia 5 IV, their compact flagship phone. A great trade show booth design will be the norm from this year forward.


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